LINKEDIN X HEADSPACE

Learn to put your inner voice to work.

 

Everyone has an inner voice and, too often, we let the negative or overly critical version of it win. As part of LinkedIn’s continued efforts to focus on prioritizing wellness in the workplace, we launched a global partnership campaign between LinkedIn and the mental health app, Headspace, to help our members learn how to nurture a growth mindset and put their inner voice to work.

Working with Headspace experts, Liz Fosslien and Mollie Duffy, we co-created the eight-episode content series, “Life Skills: Embracing Emotions at Work”, covering a variety of workplace topics such as dealing with work jealousy, how to fall in love with your job again, and getting comfortable having tough conversations. And we gave all LinkedIn members two free months of Headspace so they so they could gain access to this exclusive content right away.

We continued the campaign on LinkedIn, Instagram, and TikTok, created custom courses led by Headspace experts on LinkedIn Learning, and hosted a LinkedIn Live event between Headspace coaching expert, Kali Fields Williams, and LinkedIn’s own News Editor and host of Everyday Better, Leah Smart.

The goal of the campaign was to increase member value, and the message of professional wellness resonated with the entire LinkedIn community.